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  • AdEcoder
  • Our AdEcoder provides one-stop solutions from advertising creative ideas and selecting the right media mix selection to evaluating the effectiveness of post-launch marketing. By integrating a media plan in light of advertising expenditures and consumer responses, AdEcoder is an effective tool for monitoring across every step of the advertising campaign.
MARKET INSIGHT:
Since 2005    36 cities
  • We provide our clients with a comprehensive and in-depth analysis .so they can identify the market trends using AdEcoder which analyzes media plans and advertising expenditures in conjunction with consumer feedback.
  • We enable our advertisers to communicate with consumers in a more scientific and effective manner so they accomplish their marketing objectives and maximize returns on advertising investment.
  • We help our clients gain a better understanding of the impact of various media on target consumers, and we facilitate their developing an optimized brand communication portfolio.
  • Our analysis of brand performance and its correlations with advertising effectiveness research includes:
    • Advertising Creative Concept Tests
    • Advertising Creative Monitoring
    • Advertising Expenditure Tracking
    • Advertising Post Effectiveness Evaluation
CORE COMPETENCE:
  • Continuous Cases Competed:
    • 1,700 video cases
    • 120 print cases
  • Our Customized Services included:
    • Daily feedback services
    • Weekly advertising tracking and effectiveness evaluation reports
    • Monthly cross-media advertising tracking reports
    • Quarterly/Semi-annual/Annual cross-media advertising tracking analysis reports

CTR-Leading China in marketing information and business insight.