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CTR News
 
17
2019-8

BANGING THE DRUM, HOW CAN YOUR BRAND GROW CONTINUOUSLY?

 
Kantar Worldpanel, a CTR service in China, has recently published its 2019 Global Brand Footprint Report. The report indicates that while 84% of brands in the ranking are the same<...
 
 
9
2017-8

Ad Spending Growth Rebounds in 2017 H1

 

The first half of 2017 has seen a slight rebound in the entire ad market where the decline of traditional media advertising has stabilized.

 
 
27
2017-7

Which Enterprises Have Gained the Bonus of OOH (Out-of-Home) Advertisements?

 

As people’s livelihood improves, they tend to favour out-of-home activities with more vigour as evidenced by shopping and self-driving tour, thus creating spaces for advertis...

 
 
14
2017-6

The release of 2017 Report on China Marketing Trend by Advertisers

 

In the 13th China Advertising Forum held in Wuhan, China, May 18th, 2017, CTR Market Research, Advertising School of CUC (Communication University of China) and Chines...

 
 
16
2016-6

Android Share Growth Slows After Historic Gains Last Period

 
London, June 15, 2016 – The latest smartphone OS data from Kantar Worldpanel ComTech for the three months ending April 2016 shows Android continuing to make year-on-year gains acro...
 
 
16
2016-2

What is in store for 2016?

 

Growth will continue to accelerate for convenience formats: Convenience stores have become one of the fastest growing sectors in...

 
 
4
2015-12

Who Are Winning More Chinese Consumers in 2015?

 

Kantar Worldpanel1 reveals today there were 21 Fast Moving Consumer Goods (FMCG) companies reaching over 100 million urban Chinese households during the 52 weeks ending Oct 9...

 
 
12
2015-2

Driving Quality Growth in the Era of ‘New Normal’

 

(Shanghai, China, February 11st, 2015) –Kantar Worldpanel, the global market leader in consumer panels, reports annual value growth in 2014 of 5.4% for the FMCG (Fast Moving ...

 
 
15
2015-1

CTR Appoints Lijun Xu as General Manager

 

Beijing,January 15, 2015 –CTR, one of the leading market research firms in China,  is pleased to announce the appointment of Mr.

 
 
13
2014-11

Who are winning more Chinese consumers?——P&G, Master Kong and Nestlé make up the top 3 in the race in 2014

 

(Shanghai, China, November 13rd, 2014) –Kantar Worldpanel1, the global market leader in consumer panels, reports 5.1% value growth for the FMCG (Fast Moving Consumer Goods) m...

 
 
 

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