CTR reveals how traditional media utilize the Internet as a platform to maintain and enhance its value by its cutting edge media content management and advertising operation solutions.
CTR brings you the insights and Information of brand marketing strategy, communication effectiveness solution and AD assessment and evaluation method.
CTR's comprehensive consumer research operations can provide your company with invaluable information of Chinese consumer market and assist you developing winning strategy.
Kantar Worldpanel reports annual value growth of 7.4% during 2013 for the FMCG data up to December 27th 2013 compared to the same period a year ago. We have seen a more stable growth rate over the last few quarters suggesting that we will see overall market improvement during 2014.
CTR held its 11th annual China Insight Summit in Beijing, which attracted more than 400 media experts and advertising professionals. At the summit, CTR reveals top 5 market trends and insights in 2014.
Kantar Worldpanel, reveals today there are 21 FMCG companies reaching over 100 million urban Chinese families during the 52 weeks up to Aug 9th, 2013, with 15 of them in the food sectors and 5 of them in the non-food sector.